Our Social Listening Advanced Analytics Pill helps you to monitor your social networks and conversations. This enables you to:
- Understand your customers’ social media behaviour, and their feelings about your brand and services.
- Compare your social footprint with that of your competitors.
- Empower your marketing team to quantify social marketing activities, and base campaigns on rapidly-changing customer feelings.
- Fine-tune and optimise your marketing direction and strategy based on facts and ROI.
- Engage in relevant, timely conversations about your brand and offerings.